Developing Your Market in China

The Chinese market is a collection of markets of different sizes, economy, culture and challenges. For British companies to trade successfully with China, it is vital to have a strategy that is appropriate and effective.

Sheffield China Business Seminars 2017 - 2018

Seminar Three

Developing Your Market in China: Sales, Marketing & Business Development

The Chinese market is a collection of markets of different sizes, economy, culture and challenges.

For British companies to trade successfully with China, it is vital to have a strategy that is appropriate and effective. In this seminar, we have Michelle Oates from Lloyds Bank to talk about gathering market intelligence via digital channels; Ben Hui from Creative Sheffield to give an overview of digital marketing in China; Paul Wellsfrom EasyMoshi to talk about reaching Chinese consumers based in the UK as well as Keith Jackson, the former CEO of JRI Orthopeadics to share some tips with us on winning contracts in China.

This is a free event, please book HERE

Agenda

8: 00 am - Arrival, Breakfast & Networking

8: 25 am - Welcome & Update

Ben Hui, China Project Manager, Creative Sheffield

8: 30 am- Marketing Intelligence Online - The International Trade Portal

Michelle Oates, Trade Finance Manager, Lloyds Bank

8: 50 am - Understanding Chinese Social Media

Ben Hui, China Project Manager, Creative Sheffield

9: 10 am - Reaching Chinese Consumers in the UK

Paul Wells, Founder, Easymoshi Magazine

9: 30 am - Winning Contracts in China

Keith Jackson, Former CEO of JRI Orthopaedics Keith Jackson

9: 50 am - Panel Q & A & Closing

 

Other Seminars in the Series

6 September 2017: Taming the Dragon:An overview of the Chinese Market

4 October  2017: Doing Business in China: An Introduction to Chinese Business Culture and Etiquette 

6 December 2017: How to get your Intellectual Property Protected Rights in China?

10 January 2018: Getting paid from China: Advice on Finance and Money Repatriation

7 February 2018: What is the Belt & Road Initiative? What are The Opportunities for Businesses in The Northern Powerhouse? 

Organiser

Creative Sheffield, part of Sheffield City Council

Event:
Developing Your Market in China
Venue:
University of Sheffield
Address:
First Hall
Firth Court
Western Bank
Sheffield
S10 2TN
Date:
08/11/2017
Start Time:
08:00
End Time:
10:00
Last Updated: 09/08/2017
Author: Renate Halton

No comments made yet

Add Your Comment

* required fields

Member Login